South Korea Shampoo Market Insight
Published: 22 July 2026 | Report Format: Electronic (PDF) | Author: Aditi and Govind
The South Korea shampoo market is going to get bigger at a rate of 4.95 percent every year from 2026 to 2035.
South Korea Shampoo Market Insights Forecasts to 2035
- The South Korea Shampoo Market Size Was Estimated USD 750.4 Million in 2025
- The Market Size is Expected to Grow at a CAGR of around 4.95% from 2025 to 2035
- The South Korea Shampoo Market Size is Expected to rise around USD 1216.8 Million by 2035
Notable Insights for the South Korea Shampoo Market
- If we look at the types of shampoo Standard Shampoo has the biggest share of the South Korea shampoo market with 74.87 percent followed by Anti-Dandruff shampoo with 17.00 percent. The Standard Shampoo market is going to get bigger at a rate of 3.80 percent every year from 2018 to 2023. The South Korea shampoo market is led by Standard Shampoo.
- According to distribution channel segmentation, pharmacies and specialty shops gain traction for functional scalp-care shampoos, while supermarkets/hypermarkets and internet channels lead.
- Hair product exports touched a record USD 478.17 million in 2025, up 15.7% year over year, and reached USD 232.72 million in early 2026, up 30.6%, according to Korea Customs Service.
- Kundal's revenue in 2025 was expected to reach KRW 124.1 billion (USD 84.64 million), while Dr. FORHAIR/UNOVE's sales exceeded KRW 100 billion due to the desire for K-beauty worldwide.
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Why Buy This Report
- This report gives us a lot of information about the South Korea shampoo market, including what happened in the past what is happening now. What will happen from 2026 to 2035 which helps people make good investment decisions. The South Korea shampoo market report is useful for investors.
- The report looks at the South Korea shampoo market in ways, such as by type of shampoo and helps people find areas that are growing fast. The South Korea shampoo market has segments.
- The report also looks at how people use shampoo in the South Korea shampoo market. It tells us where people buy shampoo and what new things are popular, in the South Korea shampoo market like taking care of the scalp and using products.
Competitive Analysis:
The report offers the appropriate analysis of the key organizations/companies involved within the South Korea shampoo market, along with a comparative evaluation primarily based on their product of offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.
Top Companies in South Korea Shampoo Market
- AmorePacific Holdings Corp
- LG Corp
- Aekyung Industrial Co Ltd
- Dongsung Pharm Co Ltd
- Kundal (The Skin Factory)
- Dr.FORHAIR/UNOVE (Wyatt Corp)
- Polyphenol Factory (Grabity)
- Cosmax
- Kolmar Korea
- Refilld (Constant)
Recent Developments:
- In September 2025 AmorePacific strengthened its premium shampoo products in South Korea by expanding its LABO-H haircare line with new scalp-strengthening shampoos designed to alleviate hair loss and promote scalp health.
- In April 2025 LG Household & Health Care introduced an improved Dr. Groot Microbiome Scalp Care Shampoo line with cutting-edge scalp microbiome technology for scalp care and hair loss prevention.
Market Segmentation:
South Korea Shampoo Market, By Product Type
- Standard Shampoo
- Anti-Dandruff Shampoo
- Medicated Shampoo
- 2-in-1 Shampoo & Conditioner
- Other Shampoo
South Korea Shampoo Market, By Distribution Channel
- Supermarkets & Hypermarkets
- Online Stores
- Pharmacies & Drug Stores
- Specialty Stores
- Salons
South Korea Shampoo Market, By End-User
- Women
- Men
- Children
- Professionals & Home Users
Expert Views:
The South Korea shampoo industry appears well poised for growth, backed by increasing consumer preference for high-end, functional, and scalp care shampoos as well as the worldwide growth of K-Beauty products. Innovation, sustainable packaging practices, strong online presence, and growing exports will help increase competitiveness in the market and offer numerous chances to local manufacturers as well as industry players abroad till 2035.
Author: Aditi and Govind By Decisions Advisors and Consulting