Canada Personalised Nutrition Platform Market

Canada Personalised Nutrition Platform Market Size Insights Forecasts to 2035

• Canada Personalised Nutrition Platform Market Size is expected to Grow at a CAGR of 9.5% during the forecast period 2025-2035.
• The Canada Personalised Nutrition Platform Market Size is expected to hold a substantial share by 2035.

The Canada Personalised Nutrition Platform Market Size is expected to Grow at a CAGR of 9.5% during the forecast period 2025-2035. The increase in the prevalence of chronic diseases linked to a lifestyle, consumers' increased awareness of health and wellness, advancements in genetic, microbiome, and biomarker testing, the growth of functional foods, nutraceuticals, and supplements, and the increasing use of artificial intelligence in personalised nutrition platforms are the main drivers of this growth.

Market Overview

The system of digital tools, services, and technologies that provide personalised nutrition solutions and dietary recommendations based on personal health information, genetics, lifestyle, and preferences is known as the Canada personalised nutrition platform market. The market for personalised nutrition platforms is expanding as a result of the increased incidence of chronic diseases linked to lifestyle choices, including diabetes, heart disease, hypertension, and obesity. Moreover, the rising consumer awareness of the value of customised dietary solutions. As a result, platforms that provide data-driven, personalised nutrition advice, meal plans, and supplement recommendations are becoming more and more in demand, which is helping the market grow. For instance, Canada has committed over CAD 360 million to Nutrition International for high-impact nutrition programming through 2031, which includes fostering innovation in nutrition interventions globally and domestically. AI, genetic testing, and wearable device data integration are key technological drivers accelerating the personalised nutrition market.

Report Coverage

This research report categorises the market for the Canada personalised nutrition platform market based on various segments and regions, and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Canada personalized nutrition platform market. Recent market developments and competitive strategies, such as expansion, product launch, development, partnership, merger, and acquisition, have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Canada personalised nutrition platform market.

Driving Factors

The market is growing as a result of the proliferation of functional foods, nutraceuticals, and supplements, which enable platforms to provide individualised, scientifically supported dietary solutions. In accordance with their genetic profile, health objectives, or deficiencies, users receive individualised dietary advice as well as particular supplements or fortified foods. Leading companies in the market for personalised nutrition platforms are driving the sector forward by creating integrated digital solutions that provide individualised dietary advice, enhancing meal and supplement recommendations, and boosting customer interaction, which boosts the market growth. Foster innovation throughout the nutrition and wellness ecosystem, and enable scalable personalisation by utilising data from genetics, lifestyle, and health metrics, which drives the market expansion.

Restraining Factors

The rapid and broad adoption of personalised nutrition platforms across Canada is hampered by a number of factors, including high costs, data complexity, trust issues, regulatory obstacles, and cultural barriers.

Market Segmentation

The Canada personalised nutrition platform market share is classified into offering and delivery model.

• The services segment held a significant share in 2024 and is expected to grow at a rapid pace over the forecast period.

The Canada personalised nutrition platform market is segmented by offering into software and services. Among these, the services segment held a significant share in 2024 and is expected to grow at a rapid pace over the forecast period. This segment expansion is driven by onboarding and implementation, consultations with nutritionists and dietitians, data analysis and the creation of customised plans, ongoing customer support, and content production. Services are a major growth driver because of these offerings, which increase user engagement, improve adherence to nutrition plans, and offer customised guidance beyond automated software.

• The B2C (direct-to-consumer) segment dominated the market in 2024 and is anticipated to grow at a substantial CAGR during the forecast period.

The Canada personalised nutrition platform market is segmented by delivery model into B2C (direct-to-consumer), channel partnerships, and B2B (enterprise). Among these, the B2C (direct-to-consumer) segment dominated the market in 2024 and is anticipated to grow at a substantial CAGR during the forecast period. The convenience of mobile apps and online subscription models, and the direct availability of personalised diet plans without the need for middlemen. Moreover, the growing popularity of at-home testing kits for nutrition insights, the growing influence of digital health marketing and brand engagement, and the growing consumer preference for personalised wellness solutions are some of the factors driving this growth.

Competitive Analysis:

The report offers the appropriate analysis of the key organisations/companies involved within the Canada personalised nutrition platform market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Nutrigenomix
• Prospre
• SUKU Vitamins
• Fed
• BioAge Health
• Nutrimeals
• VTMN Packs
• Others

Recent Developments:

• In September 2024, LazyFit is an AI-powered nutrition program designed to satisfy the particular dietary needs of working professionals. This cutting-edge service makes it simpler to manage dietary requirements in a fast-paced world by delivering highly customised, ready-to-eat meals straight to consumers.
• In November 2023, RxFood Co. and GreenShield partnered to deliver AI-powered personalised nutrition support to Canadians, aiming to prevent and manage chronic diseases through data-driven dietary insights. GreenShield EAP clients can get rid of manual food and nutrition tracking by taking pictures of their meals using the RxFood app.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at Canada, regional, and country levels from 2020 to 2035. Decisions Advisors has segmented the Canada Personalised Nutrition Platform Market based on the below-mentioned segments:

Canada Personalised Nutrition Platform Market, By Offering

• Software
• Services

Canada Personalised Nutrition Platform Market, By Delivering Model

• B2C (Direct-to-consumer)
• Channel Partnerships
• B2B (Enterprise)