Canada Protein Market

Canada Protein Market Size Insights Forecasts to 2035

• The Canada Protein Market Size was estimated at USD 4.35 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of around 4.37% from 2025 to 2035
• The Canada Protein Market Size is Expected to Reach USD 6.96 Billion by 2035

According to a Research Report Published by Decisions Advisors and Consulting, The Canada Protein Market Size is anticipated to Reach USD 6.96 Billion by 2035, Growing at a CAGR of 4.37% from 2025 to 2035. Canadian consumers' desire for plant-based protein substitutes is rising as a result of social media's growing influence to go vegan and green. The market for plant-based protein sources is growing as a result of their suitability for vegetarian, vegan, and flexitarian diets.

Market Overview

The industry sector that creates, refines, and markets protein ingredients derived from plants, animals, and microorganisms for use in food, drinks, supplements, cosmetics, and animal feed is known as the Canadian protein market. The key factors driving this growth are the rise in fitness and wellness trends, the increased demand for foods high in protein due to health-conscious consumers, and the introduction of functional and fortified protein products. The adoption of convenient protein products like protein bars, shakes, and fortified snacks is also being accelerated by the need to address food insecurity and undernourishment in Canadian households. Regional strong agricultural sectors and sophisticated food processing capabilities, Ontario, British Columbia, and Alberta are important regions in this market expansion. These provinces play a crucial role in supplying the country's protein needs because of their ideal climate for raising cattle and crops, as well as their robust distribution and retail networks. The Government of Canada announced an additional $15 million in funding for Protein Industries Canada. This new investment, which focuses on two main areas, Genomics and Artificial Intelligence, will help strengthen Canada's agriculture industry and domestic food supply chain by providing farmers, food manufacturers, ingredient processors, and plant breeders with new tools.

Report Coverage

This research report categorises the market for the Canada Protein market based on various segments and regions, and forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Canada Protein market. Recent market developments and competitive strategies, such as expansion, product launch, development, partnership, merger, and acquisition, have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Canada Protein market.

Driving Factors

The Canadian protein market is driven by the growing desire among Canadians for high-protein health and wellness foods is one of the main causes. Protein is becoming important to consumers for a variety of reasons, including weight management, muscle maintenance with age, and overall wellness, as these food producers have reformulated goods like dairy, baked goods, and ready-to-drink drinks with higher protein contents. Another important factor is the rising acceptance of plant-based and flexitarian diets as consumers look for sustainable, ethical, and healthier protein sources. Further, innovations in protein processing technologies, particularly on the Prairies, where there are extensive production centres, have reduced production costs and increased supply and boosted the market expansion.

Restraining Factors

The market growth is slowing down due to strong demand, rising input costs, particularly those of feed, energy, and interest rates, increasing producers’ operating expenses and squeezed profit margins. Further, the stability of the industry is impacted by supply chain interruptions and difficulties in accessing markets, which make cattle processing and availability even more difficult.

Market Segmentation

The Canada Protein market share is classified into source and end user.

• The animal segment dominated the market in 2024 and is anticipated to grow at a substantial CAGR over the forecast period.

The Canada protein market is segmented by source into animal, microbial, and plant. Among these, the animal segment dominated the market in 2024 and is anticipated to grow at a substantial CAGR over the forecast period. This is because of their high biological value, and consumers' preference for conventional protein sources, animal-based proteins such as whey, casein, collagen, eggs, gelatin, milk, and others continue to rule the market. Fitness trends and ageing populations looking to maintain their muscle mass are driving the segment growth. Protein bars and ready-to-drink beverages are examples of convenient product formats that are widely used.

• The food and beverages segment held a substantial market share in 2024 and is projected to grow at a substantial CAGR during the forecast period.

The Canada protein market is divided by end user into animal feed, personal care and cosmetics, food and beverages, and supplements. Among these, the food and beverages segment held a substantial market share in 2024 and is projected to grow at a substantial CAGR during the forecast period. The segmental growth is categorised into breakfast cereals, dairy and dairy substitutes, meat and meat substitutes, snacks, drinks, confections, condiments, and RTE/RTC foods. This dominance is explained by the growing use of protein in common food items, which is a result of consumer demand for functional foods and healthier options.

Competitive Analysis:

The report offers the appropriate analysis of the key organisations/companies involved within the Canada protein market, along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Burcon NutraScience
• Nutri-Pea Ltd.
• AGT Food and Ingredients
• Avena Foods
• Enterra Corporation
• Good Protein
• Protein Industries Canada
• Sunnydale Foods
• Prairie Fava
• CanPro Ingredients
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at Canada, regional, and country levels from 2020 to 2035. Decisions Advisors has segmented the Canada Protein Market based on the below-mentioned segments:

Canada Protein Market, By Source

• Animal
• Microbial
• Plant

Canada Protein Market, By End User

• Animal Feed
• Personal Care and Cosmetics
• Food and Beverages
• Supplements