North America Machine Learning Market

North America Machine Learning Market Size Insights Forecasts to 2035

• The North America Machine learning Market Size Was Estimated at USD 16.15 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of Around 19.8% from 2025 to 2035
• The North America Machine learning Market Size is Expected to Reach USD 117.80 Billion by 2035

According to a Research Report Published by Decisions Advisors & Consulting, The North America Machine Learning Market Size is anticipated to Reach USD 117.80 Billion by 2035, Growing at a CAGR of 19.8% from 2025 to 2035. The North America machine learning market presents opportunities in healthcare, finance, autonomous vehicles, and cybersecurity, driven by advanced infrastructure, high investment levels, skilled workforce, and growing demand for AI solutions. 

Market Overview

The machine learning market refers to the business that deals in the research, development, deployment, and scaling of a machine learning platform and services across various sectors. Machine learning is a crucial part of artificial intelligence, which is one sort of advanced data analytics method that trains machines to learn from data and algorithms, enabling them to make decisions and adapt similarly to human behaviour. Additionally, there are some key factors which driving the North American machine learning market, such as the rapid utilization of artificial intelligence and machine learning technologies in North America in various industries, such as the healthcare sector, automotive industry, manufacturing, and many more. Furthermore, increasing government funding and investment in the artificial intelligence industry in the United States directly shows an impact on the machine learning market in North America.  In 2022, the government of the United States invested USD 3.82 billion in the artificial intelligence industry. This rising investment from the U.S. government in artificial intelligence technology drives the growth and development of the machine learning market in North America.

Report Coverage

This research report categorizes the market for North America machine learning market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the North America machine learning market. Recent market developments and competitive strategies, such as expansion, product launch, development, partnership, merger, and acquisition, have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyzes their core competencies in each sub-segment of the North America machine learning market. 

Driving Factors

The North America machine learning market is expanding due to the growing demand for automation in various industries, including automotive, information & technology industry, retail industry, and many more industries. Additionally, according to a 2023 survey, 73% of American marketers have used generative AI technologies, underscoring the quick uptake of AI-powered content production techniques. This increasing demand for generative AI services in the US which is directly boosts the growth and development of the North America machine learning market. This significant investment and integration reflect the high demand for machine learning solutions in industries such as finance, healthcare, and technology. Furthermore, in 2023, the United States will lead in AI private investment. In 2023, the $67.2 billion invested in the United States was approximately 8.7 times larger than the amount invested in China, the next biggest country, and 17.8 times the amount invested in the United Kingdom.

Restraining Factors

Apart from the drivers, there are some restraints in the machine learning market in North America, such as the high initial investment needed to start providing machine learning services in North America. Another factor which restraining the market is the unavailability of a skilled workforce, with a shortage of technical and analytical ability among employees.

Market Segmentation  

The North America machine learning market share is classified into deployment and enterprise type.  

• The cloud segment held the largest market share in 2024 and is projected to grow at a substantial CAGR during the forecast period.  

The North America machine learning market is segmented by deployment into cloud and on-premises. Among these, the cloud segment held the largest market share in 2024 and is projected to grow at a substantial CAGR during the forecast period. The use of cloud-based delivery methods for deep learning software solutions and services has grown due to several important benefits, including increased efficiency, flexibility, automatic software upgrades, and disaster management through cloud-based backup systems.

• The large enterprises segment dominated the market in 2024 and is expected to grow at a significant CAGR during the forecast period.   

The North America machine learning market is segmented by enterprise type into small & mid-sized enterprises (SMEs) and large enterprises. Among these, the large enterprises segment dominated the market in 2024 and is expected to grow at a significant CAGR during the forecast period. These firms are increasingly using data science and artificial intelligence (AI) to apply quantitative insights to their operations. In order to deliver high-quality services, large corporations are also attempting to leverage deep learning, artificial learning, and decision optimization.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the North America machine learning market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.   

List of Key Companies

• Google LLC
• Amazon Web Services (AWS)
• Microsoft Corporation
• IBM Corporation
• OpenAI
• Anthropic
• Oracle Corporation
• Hewlett Packard Enterprise
• Veritone
• Gathr
• Others

Key Target Audience 

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Development

• In January 2023, the artificial intelligence firm Pachyderm was set to be acquired by Hewlett-Packard Enterprise (HPE) in order to create a new integrated Artificial Intelligence (AI) platform to enhance its "AI-at-scale" product line. Pachyderm's replicable AI capabilities will be included into a single platform by the company using HPE's supercomputing technology and the HPE Machine Learning Development Environment.

Market Segment

This study forecasts revenue at North America, regional, and country levels from 2020 to 2035. Decisions Advisors has segmented the North America machine learning market based on the following segments:

North America Machine Learning Market, By Deployment

• Cloud
• On-Premises

North America Machine Learning Market, By Enterprise Type

• Small & Mid-Sized Enterprises (SMEs)
• Large Enterprises