South Korea Natural Insect Repellent Market

South Korea Natural Insect Repellent Market Insights Forecasts to 2035

• The South Korea Natural Insect Repellent Market Size Was Estimated at USD 117.6 Million in 2024
• The Market Size is Expected to Grow at a CAGR of Around 7.30% from 2025 to 2035
• The South Korea Natural Insect Repellent Market Size is Expected to Reach USD 255.2 Million by 2035

According to a research report published by Spherical Insights & Consulting, the South Korea Natural Insect Repellent Market is anticipated to reach USD 255.2 Million by 2035, growing at a CAGR of 7.30% from 2025 to 2035. The South Korean natural insect repellent market is driven by various factors, including rising health and safety awareness, growing preferences for natural products, and technological advancements in formulations.

Market Overview

The natural insect repellent market refers to the sector of products that use plant-based, non-toxic chemicals such as citronella, eucalyptus, neem, peppermint, and lemongrass oils to repel insects and mosquitoes. Unlike chemical repellents using synthetic chemicals such as DEET or picaridin, natural insect repellents are eco-friendly skin skin-safe, and biodegradable, protecting against mosquito bites without harming humans or the environment. These products are available in a variety of forms, including sprays, lotions, creams, roll-ons, and essential oils, for both personal and home usage. The growing consumer awareness regarding the harmful effects of chemical repellents, such as allergic reactions and respiratory irritation, is driving the growth of South Korea's natural insect repellent market. The rising shift toward plant-based and organic formulations is one of the key trends for this market. The growing consumer preference for natural and toxin-free personal care items creates strong opportunities for expansion in the natural insect repellent segment.  

Report Coverage

This research report categorizes the market for the South Korea natural insect repellent market based on various segments and regions, and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the South Korea natural insect repellent market. Recent market developments and competitive strategies such as expansion, Type launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the South Korea natural insect repellent market.

Driving Factors

Consumers are becoming more aware of the side effects of chemical repellents, resulting in a rising desire for safer, natural alternatives, which further drives the market growth. The increased incidence of mosquito-borne diseases such as dengue, Zika, and malaria is a primary driver, rapidly boosting consumer demand for safe and effective natural insect repellents in South Korea. Additionally, continuous innovation in formulations, such as the use of microencapsulation technology for long-lasting protection and improved fragrance, is driving the market growth.

Restraining Factors

Plant-based essential oils and organic raw ingredients are costly, which further raises the total manufacturing costs, restricting affordability for price-sensitive consumers. Additionally, strong competition from the chemical-based brands further limits the market growth.

Market Segmentation

The South Korea Natural Insect Repellent Market share is classified into product and insect type.

• The personal segment held the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period.    

The South Korea natural insect repellent market is segmented by product into personal and area. Among these, the personal segment held the largest share in 2024 and is expected to grow at a significant CAGR during the forecast period. This is due to rising consumer awareness about health and safety. Additionally, the increasing preference for skin-friendly and chemical-free repellents drives the segmental growth.

• The mosquitos segment held the highest share in 2024 and is expected to grow at a substantial CAGR during the forecast period.     

The South Korea natural insect repellent market is segmented by insect type into mosquitos, bugs, fly insects, ants, spiders, and others. Among these, the mosquitos segment held the highest share in 2024 and is expected to grow at a substantial CAGR during the forecast period. This is due to the increasing prevalence of mosquito-borne illnesses such as malaria, dengue, and Zika, particularly in tropical and subtropical areas.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the South Korea natural insect repellent market, along with a comparative evaluation primarily based on their Type offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes Type development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Reckitt Benckiser Group PLC
• S.C. Johnson & Son, Inc.
• Henkel AG & Co. KGaA
• Spectrum Brands, Inc.
• Johnson & Johnson
• Godrej Consumer Products Ltd
• Dabur International Ltd
• W. S. Badger Company
• Eco Lips Inc.
• Sawyer Products, Inc.
• Other

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at South Korea, regional, and country levels from 2020 to 2035. Decision Advisiors has segmented the South Korea Natural Insect Repellent market based on the below-mentioned segments:

South Korea Natural Insect Repellent Market, By Product

• Personal
• Area

South Korea Natural Insect Repellent Market, By Insect Type

• Mosquitos
• Bugs
• Fly Insects
• Ants
• Spiders
• Others

Frequently Asked Questions (FAQs)

1. What is the CAGR of the South Korea Natural Insect Repellent Market over the forecast period?

The South Korea Natural Insect Repellent Market is projected to expand at a CAGR of 7.30% during the forecast period. 

2. What is the market size of the South Korea Natural Insect Repellent Market? 

The South Korea Natural Insect Repellent Market size is expected to grow from USD 117.6 million in 2024 to USD 255.2 million by 2035, at a CAGR of 7.30% during the forecast period 2025-2035. 

3. Who are the top companies operating in the South Korea Natural Insect Repellent Market?

Key players in the South Korea Natural Insect Repellent Market include Reckitt Benckiser Group PLC, S.C. Johnson & Son, Inc., Henkel AG & Co. KGaA, Spectrum Brands, Inc., and Johnson & Johnson.

4. What are the main drivers of growth in the South Korea Natural Insect Repellent Market?

Rising health awareness, eco-friendly preferences, mosquito-borne diseases, product innovations, and outdoor activity trends are driving South Korea’s natural insect repellent market.

5. What challenges are limiting the South Korea Natural Insect Repellent Market?

High production costs, shorter shelf life, low awareness, regulatory barriers, and competition from chemical-based brands limit market growth.