US Mobile App Development Market

US Mobile App Development Market Insights Forecasts to 2035

• The US Mobile App Development Market Size Was Estimated at USD 54.57 Billion in 2024
• The Market Size is Expected to Grow at a CAGR of Around 10.71% from 2025 to 2035
• The US Mobile App Development Market Size is Expected to Reach USD 167.10 Billion by 2035

According to a research report published by decision advisor & Consulting, the US mobile app development market is anticipated to reach USD 167.10 billion by 2035, growing at a CAGR of 10.71% from 2025 to 2035. Growing 5G adoption, increased enterprise digitization, expanded AI-IoT integration, and growing desire for personalized experiences all present opportunities in the U.S. mobile app development industry, encouraging investment in creative, scalable, and secure digital solutions for organizations.  

Market Overview

The entire ecosystem for designing, developing, testing, delivering, and maintaining software applications optimized for smartphones, tablets, and wearable devices, mostly on iOS and Android platforms, is represented by the US mobile app development market. It uses cloud-native designs, DevOps pipelines, and agile frameworks to create scalable solutions across industries, including fintech, healthcare, e-commerce, and edtech, promoting digital transformation and user-centric innovation. It encompasses native, hybrid, and cross-platform paradigms. The US mobile app development market is driven by the rapid integration of 5G technology, which makes bandwidth-intensive applications possible; the widespread adoption of AI and machine learning across app categories, which transforms user experiences; and the increased use of cross-platform development frameworks, which shortens time-to-market while optimizing costs. Additionally, the US mobile app development industry is developing due to the increased focus on intelligent automation features, real-time collaboration capabilities, and individualized user experiences.  

Report Coverage

This research report categorizes the market for US mobile app development market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the US mobile app development market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the US mobile app development market. 

Driving Factors

The market for U.S mobile app development has been significantly impacted by the quick growth of e-commerce. The incorporation of features like personalized suggestions and augmented reality makes mobile shopping even more appealing, which drives the expansion of the US mobile app development industry.  Small and medium-sized firms have a significant incentive to create online shopping applications and expand their clientele due to the quick speed of digitalization and the growing e-commerce sector. The main growth factors for the mobile app development industry include the emergence of new technologies like AI, VR, and AR, the expansion of mobile gaming apps, and the trend toward app customisation and localization.

Restraining Factors

Rising development costs, strict data privacy laws, growing cybersecurity risks, platform fragmentation, a lack of talent, and increased competition are some of the factors restricting the U.S. mobile app development market. 

Market Segmentation

The US mobile app development market share is classified into categories and end user.  

• The gaming segment dominated the market in 2024 and is projected to grow at a substantial CAGR during the forecast period.  

The US mobile app development market is segmented by categories into gaming and non-gaming. Among these, the gaming segment dominated the market in 2024 and is projected to grow at a substantial CAGR during the forecast period. Growing consumer demand for immersive digital experiences and improvements in mobile technology and graphics capabilities are driving the gaming market. The expanding popularity of interactive and multiplayer mobile games, the widespread use of high-speed internet, and the increased prevalence of smartphones have all greatly benefited this market. Its market was further bolstered by improved monetization strategies, including in-app purchases and subscription-based services.

• The airlines segment held a largest share in 2024 and is expected to grow at a significant CAGR during the forecast period.  

The US mobile app development market is segmented by end user into banking, retail, airlines, media, education, transport, hotels and restaurant, and government. Among these, the airlines segment held a largest share in 2024 and is expected to grow at a significant CAGR during the forecast period. The growing need for mobile ticketing, real-time flight management, and seamless digital travel experiences is driving the airline industry. Its market position has been further reinforced by improved passenger involvement, individualized services, and the use of cutting-edge technology like AI and IoT. The aviation industry's focus on digital transformation, operational efficiency, and customer-centric mobile solutions is reflected in the segment's importance, setting it up for long-term success.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the US mobile app development market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.  

List of Key Companies

• Fueled
• WillowTree
• Y Media Labs (YML)
• ArcTouch
• Zco Corporation
• Jafton
• Designli
• Rightpoint
• Savvy Apps
• EngineerBabu
• Others

Key Target Audience 

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at North America, regional, and country levels from 2020 to 2035. decision advisor has segmented the US mobile app development market based on the below-mentioned segments:

US Mobile App Development Market, By Categories

• Gaming
• Non-Gaming

US Mobile App Development Market, By End User

• Retail Stores
• Online Stores
• Clinics
• Hospitals