Is Vietnam the new "Luxury Capital" of Southeast Asia?

Vietnam Hospitality Market is expected to grow from USD 20.92 billion in 2024 to USD 46.97 billion by 2035, growing at a CAGR of 7.63% during the forecast period 2025-2035. The Vietnam hospitality sector encompasses The industry providing comfort and convenience to guests, tourists and travellers, through providing services to domestic and international customers. The Vietnam Hospitality Market Size is evolving rapidly due to the growth of domestic and international tourism, increasing disposable income levels, enhanced transport infrastructure and government support for tourism through the opening up of visa policies and promoting tourism. In addition, as a result of increasing global investment in the hospitality sector, the rapid growth of digital booking technologies and smart hospitality systems are further driving the demand for and the growth of the hospitality market.

Get Free Sample Of This Premium Report: https://www.decisionsadvisors.com/request-sample/DAR4018

The Vietnam hospitality market is experiencing strong growth, driven by a rapid rebound in international tourism, rising domestic travel, and increased foreign investment in hotels and resorts. Vietnam’s strategic location in Southeast Asia, competitive pricing, rich cultural heritage, and expanding air connectivity have positioned it as one of the most attractive hospitality destinations in the region. Major cities such as Hanoi, Ho Chi Minh City, Da Nang, and popular coastal destinations like Phu Quoc and Nha Trang are witnessing significant expansion across luxury, mid-scale, and budget hotel segments.

Market growth is further supported by government initiatives to promote tourism, visa relaxations for international travelers, and continuous investment in tourism infrastructure. The rise of eco-tourism, sustainable resorts, and wellness-focused hospitality is reshaping consumer preferences, while digital booking platforms and smart hotel technologies are enhancing guest experiences.

Additionally, the growing demand for MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism is boosting occupancy rates and revenue per available room across urban hotels.

Looking ahead, the Vietnam hospitality market is expected to maintain a

• Positive growth trajectory
• Fueled by increasing international arrivals
• Rising disposable incomes
• Expanding branded hotel presence

Investors and operators are focusing on differentiated offerings, sustainability, and personalized services to stay competitive. With strong fundamentals and long-term tourism potential, Vietnam continues to emerge as a key hospitality hub in Asia-Pacific.

Read More: https://www.decisionsadvisors.com/reports/vietnam-hospitality-market